AnalyticsUpdated 2026-06-01
Analytics overview
The analytics dashboard: visitors, page views, bounce rate, and session metrics.
The analytics section shows how visitors find and interact with your storefront — traffic, engagement, and conversion in one view.
Where to find it
Admin → Analytics (/admin/analytics). Requires the view_analytics permission.
Choosing a period
Use the period selector to view the last 7, 30, or 90 days. All charts and stats update for the chosen window. A tracking-status banner shows whether data is live (emerald) or estimated (amber) based on recent event volume.
The four stat cards
| Field | Type | Description |
|---|---|---|
| Visitors | count | Unique visitors in the period. |
| Page Views | count | Total page views across all storefront pages. |
| Bounce Rate | percent | Share of visitors who viewed one page and left. Trend is inverted — down is good. |
| Avg Session | duration | Average time visitors spend on the storefront. |
Traffic & conversions chart
A composed chart combines an area (visitors) with a line (conversions) on a dual Y-axis, so you can see how traffic translates to checkouts over time. The chart uses recharts via the shadcn chart wrapper with a custom tooltip.